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Given that overall smoking prevalence decreased, this meant the prevalence of non-daily smoking decreased from 2.6% [2.42.8%] in November 2006 to a low of 2.2% [2.12.2%] in November 2013

Overall, cigarette packs play a key role in both marketing and regulation

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[30] In 1927 Hill began directing his marketing efforts toward women, which was the first female targeted advertising of cigarettes at this time

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