Aotearoa New Zealands first tobacco control programme began in 1984
Were urging the Government to introduce plain, standardised packaging of tobacco which, as well as being a popular move, would show that the government cares more about the health of future generations than the profits of the tobacco industry. More than 200,000 children take up smoking every year, with more girls smoking regularly than boys, the charity said
As the health minister who introduced it, Nicola Roxon emphasised in April 2010 when announcing the policy: Were targeting people who have not yet started, and thats the key to this plain packaging announcement to make sure we make it less attractive for people to experiment with tobacco in the first place
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Ideal for those who prefer a milder menthol taste
All packages must display the required warning statement: WARNING: This product contains nicotine