English was also used (sometimes incorporating novel terminology) to convey information about how a consumer should engage with the product (e.g., you activate fresh, activate 2 in 1, switch), as well as expected experiences of product consumption (e.g., totally harmony in taste, hd taste system, ice ball), and attributes of a specific product presentation (buy 2 packs, get a free lighter)
Die Marke Comme il faut wurde im Jahr 1965 eingefhrt und 1982 um die Menthol-Version erweitert
The Food and Drug Administration has been contemplating that strategy for at least six years as one way to make it easier for smokers to cut back, if not quit entirely
American scientist.org
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This project also takes an artistic approach