The original ad campaigns featured rich ladies elegantly smoking and promises that the cigarette wouldnt smudge their lipstick
Other measures proposed by the group included: Tightening rules on smoking in television programmes and films Collection and publication of tobacco manufacturers sales and marketing data Spending more on educational campaigns and making manufacturers insert stop-smoking information cards inside packs Banning the sale of tobacco from unlicensed retailers or those who break laws on who should be sold to Campaigners also believe that Big Tobacco firms should be charged a levy to pay for the costs of tobacco control, which could raise 150 million, and taxes on tobacco should be raised to 5 per cent above inflation, with an equal surcharge added to both loose tobacco and manufactured cigarettes
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A documented strategy, developed by the largest manufacturer of spit tobacco in the United States, to graduate new, young users to stronger brands has been in place since 1984
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