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They found that, converse to the results predicted by Deloitte, their participants were quicker at locating the brand in question from the plain packet array, rather than among the branded packs
The new regulation mandates cigarette manufacturers to use a single, standard pack without logos, graphics or similar signs promoting the product
Slogans on the cigarette packages say tobacco is roasted in the traditional African style, according to BBC
Moxa is made from the mugwort plant ( Artemisia vulgaris ), a type of chrysanthemum that has been used for centuries to support immunity, circulation, and overall wellness
However, Herzog notes that the relative price gap between Marlboro to the lowest effective cigarette on the market has widened over the last few quarters
Non-smokers no longer have to worry about inhaling harmful chemicals, and the risk of developing second-hand smoke-related illnesses is greatly reduced
