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While Facebook, Instagram, Twitter and Snapchat have advertising policies rightly prohibiting the promotion of tobacco products, the fact that these policies are not consistently applied to influencer content creates a loophole that is currently allowing rampant marketing of cigarettes, e-cigarettes and heated cigarettes like IQOS to young users on social media, the letter states
However, similar to cigarettes, there is not a fixed dose of nicotine in the [vaping] product, making it difficult to wean a patient.
Knowing what worked or didnt work on local smoke-free campaigns was valuable
One potential explanation for the discrepancy is a difference between observational studies and RCTs in the measurement of e-cigarette use
But that actor has to live in that feeling