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Press release (2021)

Updating the Beer Institutes Advertising and Marketing Code to accommodate the growing number of innovative products in the marketplace gives consumers the information they need to make informed choices and consume responsibly. The Distilled Spirits Council of the United States (DISCUS) issued its own revised guidelines earlier this month, addressing concerns that new alcohol crossover products launched by traditional soft drink producers may potentially be confused with their non-alcohol counterparts. The updated guidelines for suppliers included the development of product packaging and branding that is clearly and easily distinguishable from non-alcohol beverage counterparts and the inclusion of product labels, packaging, and promotional materials that makes it clear that it contains alcohol. The trade group also issued guidelines for retailers, including not to display or promote crossover brand products in a manner that could create confusion with the non-alcohol beverage counterpart.

PurchasedFrom: pipesandcigars.com Age When Smoked: Tin was 1 yr old 5 people found this review helpful

We must protect our children from a lifelong addition to nicotine. It is important that the more than 45 million legal-age nicotine consumers in America have access to accurate, science-based information, including FDA-authorized evidence, Corey Henry, Director Global Press Office & Issues Management for Philip Morris International, which owns ZYN, told The Independent in an email Wednesday

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In 1986 and years following, the figure rose to over $4.00, reflecting greater productivity