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Years ago, I was reading a book about writing fiction, and when I read about the plot, it said something like: Plot is not just random people going through their day, doing their mundane tasks. But, this is exactly how Mad Men felt to me

At least ten cents out of every dollar spent on brand-name foods in the United States is spent on a Kraft General Foods product

Compared to other US cigarette brands, American Spirit cigarettes generally have a higher nicotine yield

While Id love to see pipe tobacco not get killed by a tax hike, its coming

Consumers generally believe that organic food is healthier, and in many cases theyre right

An interesting difference to consider between the two survey populations is the high incidence of buying by the stick and GHW retention among household respondents