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In addition to words and positive images, pack colors have also been shown to communicate concepts of freshness, and lightness to consumers with white, silver or light blue on cigarette packs signifying a lighter and, therefore, safer cigarettes.3 Many e-cig companies including Go-Lites and Fresh smoke employ blue and white packs respectively

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The new law goes into effect Tuesday

Now, Regal Blue cigarettes are made at subsidiary factories in Poland and Germany owned by Imperial Tobacco

"So you can have more policies more stringent than the state like capping, for example, blunt wrap bands, retailer trainings

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